IT’S GROW TIME
The purpose of the Calgary Chamber is to build a business community that nourishes, powers and inspires the world. We live into that purpose by fostering an inclusive and holistic business community—one that doesn’t separate itself into different sectors by industry.
In 2018 the Chamber took on an ambitious communications plan titled ‘It’s Grow Time.’ It’s Grow Time is a rally cry to action for the Calgary business community. It’s instilling a confidence that you can and you should assess your risks and grow. It’s Grow Time is about saying ‘you can grow and the Chamber is here to help you.’
The campaign was rooted in the above video, and was supported with assets across digital and traditional mediums. We also ran an event series, Inspire, where we focused on Calgary businesses who started and continue to operate in Calgary while playing competitively on the global stage.